Rotterdam hosts countless weekly events and IBCoMagazine just attended the most fashionable one of them: The Annual Fashion Show organised by the New Fashion Society.
For those of you who are not yet familiar with it, New Fashion Society is a student organisation driven by the idea of combining business and fashion, which was established 5 years ago and which is now known for hosting events like in-house days, fashion workshops and conferences, and the most creative one – the Annual Fashion Show.
This year’s show featured 5 designers who were lucky enough to present their collections to an audience full of young and excited fashion lovers. Among them Mary Tataw with the collection entitled C. A. W. (Celebrating African Women in Rotterdam); Carmen Luijt with Forbidden – a collection which “empowers one to stand out, be an outside and be the weird one”; Designs by Mariana with the collection Royalty – which was all about African Fashion, empowerment and self-confidence. Another very young but ambitious designer present at the Fashion Show was Julie Evers, a fashion student with her collection Treat and Repeat which is a celebration of sustainable fashion Julie is so passionate about. Last but not least, Rotterdam’s very own slow and fair fashion brand Panter & Schaap also took part in the Annual Fashion Show and presented the audience with a timeless and sustainable collection, “put together on Dutch soil, at fair prices, with normal working conditions”.
Months and months of preparations and hard work passed in the blink of an eye and before I knew it, all the designers had presented their collections and the models had disappeared from the runaway, only to find them minutes later changed into comfortable clothes with drinks in their hands.
Thank you for having us and for such an amazing evening New Fashion Society. See you next year at yet another astonishing fashion show.